Global exports of creative services increasing faster than creative goods
Exports of creative goods and creative services, billions of United States dollars
Over the past two decades, exports of creative goods increased by more than 3.5-fold, compared to a 3.8-fold increase for all exported goods. In the last decade, creative services exports grew 2.8-fold, surpassing the 1.5-fold increase for all services exports. These data have been calculated by UNCTAD based on identifying goods and services with a significant creative component from the EBOPS for services (experimental estimation) and based on the HS classification for goods.
In 2022, UNCTAD estimated that creative services exports reached a record $1.4 trillion, nearly double the $713 billion for creative goods exports. Recently, creative goods and services exports have diverged due to a surge in software and R&D services exports and the digitization of some creative products.